Cravings Blog


Last Chance to Get Your World Famous Thanksgiving Popcorn Dinner Box!Thanksgiving is now upon us. Don't bring the same boring potato salad you've brought for the past several years. Don't be that guy. Add something unique to your holiday with a Cravings World Famous Thanksgiving Popcorn Dinner box! Stop into either our Old Town or Okemos store and pick up a box today. For $50, you can bring laughter and delicious popcorn to your Thanksgiving celebration. Each box contains a bag of turkey, cranberry, stuffing, mashed potatoes and gravy, white chocolate pineapple upside down cake drizzle and pumpkin pie. We'll even throw in a mystery holiday flavor to boot. What are you waiting for?!
Best Thanksgiving RecipesWith Thanksgiving quickly approaching, do you find yourself bored with just the thought of taking the same green bean casserole you've taken for the past 8 years? Don't get me wrong, green bean casserole is delicious, but why not try something new this year? The Detroit Free Press recently released a nearly exhaustive list of some of the best Thanksgiving recipes, including a way to turn green bean casserole into a true delicacy. There are dessert recipes, potato recipes, and so much more.

Check out the full article here!
Posted in: Holidays
Give Thanks this SeasonThis time of year, we often think about homemade turkey dinners, family gatherings, football games, and Black Friday deals. Thanksgiving is right around the corner, and it's important to keep the reason for this holiday in mind. We take pause during this time to reflect on all that we are thankful for -- the big things we often take for granted, like a roof over our head and food on the table and the little things that make life feel so full, like friendship and giving back to our communities.

Cravings Popcorn is thankful for each and every one of our customers and this year, we invite you to celebrate with your families with one of our Thanksgiving Dinner boxes. These boxes feature five bags of popcorn that taste just like turkey, mashed potatoes and gravy, stuffing, cranberry sauce, and pumpkin pie for only $50. Each flavor tastes exactly like it sounds, and are more delicious than you can even imagine. Share these with your friends. Share them with your families. You'll bring a fun, new element to your holiday and we know you won't regret it. Order online or stop into any Cravings location today.
Posted in: Holidays
Celebrate National Popcorn Poppin' Month

Guess what? October is National Popcorn Popping Month! There's still time to celebrate, and before you head to Cravings to pick up some kernels for home or your favorite Cravings flavor (we’ll do the popping for you), we wanted to give you some information about popcorn you never knew you wanted to know.

  • Americans eat around 17 billion quarts of popcorn each year—enough to fill the Empire State Building 18 times.

  • Popcorn kernels can pop up to three feet in the air.

  • There are about 1,600 popcorn kernels in one cup.

  • In ancient times, people would make popcorn by heating sand in a fire and then stirring kernels of popcorn in the hot sand.

  • Autumn is the peak time for popcorn consumption, followed by the winter months. Popcorn sales taper off during the spring and summer.

Be sure to pop into a store to celebrate National Popcorn Popping Month in style. There’s no better way than with a bag of mouth-watering Cravings popcorn.


And, in case you haven’t gotten your fill of popcorn facts, read more about the history of popcorn as well as these additional facts!

Everyone loves to eat fresh popcorn during the holidays. Now is the time to get your popcorn. Here is a guide to make sure your popcorn is fresh.

1. We make popcorn every day. During the Christmas season, none of our popcorn is more than a few days old. We don't have a warehouse to store our popcorn. We are not a popcorn factory. We make as much as we can to keep up with demand.

2. Plastic bags are sealed and stocked daily. You can expect them to stay fresh for 2-3 weeks.

3. Popcorn tins stay fresh the longest, up to 3 months unopened. Once opened, popcorn will stay fresh if you close it between snacking.

Of course, gifts like Whirley-Pop poppers, gourmet seed, seasonings and oil, shirts and soda will stay fresh in plenty of time for gift giving. Beat the long lines by shopping during the week. 
Posted in: Holidays
Gobble, gobble, gobble. The 3rd annual Thanksgiving popcorn dinner box is back. By popular demand. Our most popular popcorn gift box. The conversation starter for all Thanksgiving get togethers.

It's easy to get your own and be talk of the party: []

We can only sell 50 of them, so hurry and get yours.

Fall Flavors

Nothing says fall like apple cider, pumpkin pie and caramel apples. We know you love popcorn, so try these three special fall flavors.

Apple Cider Cinnamon is made with real apple cider. Some say it tastes like Apple Jacks cereal.

Pumpkin Pie is made with real pumpkin and pie spices. It's crunchy and delicious.

Caramel Apple is sweet caramel popcorn with apple flavor in every bite.

There are two size tins. One gallon tin (16 cups volume) or two gallon tin (32 cups volume). Because it’s made fresh, you can expect tins to stay fresh for 60 days. Keeping popcorn sealed and away from high humidity and direct sunlight will help to keep your popcorn fresher.

We are real people who are passionate about our popcorn. We aren't a popcorn factory. We know you'll love the popcorn.

Thanksgiving Popcorn Dinner

It's our 3rd annual "World Famous Popcorn Thanksgiving Dinner". Currently we are doing a "pre-order period" for this limited offer. We only have 50 of these gift sets to sell and they generally go quickly each year.

Included in each pack are these five flavors:

Turkey: Mouthwatering turkey flavor
Mashed Potatoes and Gravy:  Real buttery potatoes and gravy with no lumps
Stuffing: Perfectly spiced, ready for seconds?
Cranberries: Real cranberries
Pumpkin Pie: Real pumpkin and pumpkin pie spices, the perfect desert

Plus, we are going to include our Candied Yam Marshmallow Bar

We thought it would be a fun idea to celebrate the Thanksgiving holiday with some fun popcorn inspired by our favorite foods.

It’s a special holiday.  Sharing with our family and friends is what makes everything better.

Real natural ingredients. No tricks. We are real people who are passionate about our popcorn. We aren't a popcorn factory. 

Every order ships November 19th, 2013 via UPS.

Chocolate Strawberry Popcorn

There is no time like right now to order a Sweetest Day treat for someone you care about. Strawberry popcorn with Dark Chocolate Drizzle is delicious. Make a statement to someone you care about. Two sizes to choose from. Starting at $29 and free shipping when you order now.

Shopping is easy. Free shipping everyday and every order. Shop now to receive your fresh gourmet popcorn.

We are not a popcorn factory. We make popcorn everyday. Your popcorn is fresh and shipped fast.

Shop now. Free shipping.
Sweet Popcorn Treat for Sweetest Day

Who thinks up holidays?  Many suggest that most come from some greeting card brain trust. But, as far as we are concerned at Cravings Gourmet Popcorn any reason to celebrate is a good one. Coming up this month on October 19th is Sweetest Day. This is a time to acknowledge someone in your life that fits that description.  The thinker uppers of this holiday had in mind two groups of individuals…those that are helpful and kind, and those that were often ministered to by the helpful and kind – the sick, aged or orphaned.

In honor of Sweetest Day we have reached into our recipe box for a very sweet combination that will warm your heart and delight your senses.  We call it Sweet Strawberry Chocolate Drizzle.  It starts with our finest popcorn in a variety that will hold up to the sweet chocolaty drizzle. The popcorn is flavored with strawberry and then our high quality dark chocolate drizzle tops it off.  Scientist say that both strawberry and chocolate are good for your heart. As if you needed any help feeling good about sharing such a delightful treat!

We have selected a great tin to package this treat. Once it is in the tin it is made ready to quickly ship to you and/or your sweetest along with our freshness guarantee.   Order now for an on time fresh delivery. We’ll make sure it gets there in time for Sweetest Day, or pick-up fresh in-store at Old Town.

While you are thinking about that someone in your life that needs to be acknowledged for their sweetness, visit the Cravings Facebook Page.  Look for the Sweetest Day post pinned to the top of the page and tell us who you are nominating and a quick story about their kindness in the comments.  Encourage your friends to visit and like your comment.  The nominee with the most individual likes will receive a special gift from Cravings Gourmet Popcorn.  

Cravings Gourmet Popcorn is online at offering the highest quality popcorn available to ship anywhere in the continental US along with our freshness guarantee.  Local shoppers, you can buy any of the above items at our Old Town Store.

Buy Sweetest Day Popcorn
Love, Love, Love Chocolate … on Popcorn

You can thank the ancient Mayans and Aztecs for our love of chocolate.  Cocoa beans were a common currency 2000 years ago. It is said that cocoa beans infused with water created frothy chocolate drinks for special occasions and as sacrifices to the gods. Increasing chocolate’s popularity and its association with love and romance is attributed to the Aztec ruler Montezuma who believed that chocolate was an aphrodisiac and routinely drank it before entering his harem.  To this day scientists continue to debate the health benefits of chocolate and the effect of chocolate on emotions. But it is the Cadbury Brothers that we have to thank for creating the popular phenomenon of giving a gift of chocolate for the Valentine holiday.  In the late 1800’s the heart-shaped candy box was created by Richard Cadbury forever commercializing the holiday with the giving of sweets, especially chocolate.

Everybody loves chocolate!  Make sure that in February (before Valentines) you make a trip to our store in Old Town.  You can purchase unique chocolate and popcorn flavors for your sweetheart – or yourself. Beginning February 1st Cravings Gourmet Popcorn’s Chocolate Event features three new flavors: Cheesecake Drizzle, Melon Berry Drizzle, and Chocolate Cherry Drizzle.  For you long time chocolate and popcorn fans we continue to sell our Deluxe Drizzled Caramel (White Chocolate and Dark Chocolate) and Dark Drizzle (Dark Chocolate on Original Caramel corn).

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Image courtesy of ponsuwan at

Posted in: Holidays
Thank You Letter from Cravings Gourmet Popcorn

Dear Friends and Soon- to- be Friends,

We are grateful to you all for making this past year so incredible.  We are so blessed to see our business growing due, in large part, to the steady stream of new customers that we see each day in our Old Town store and the growing number of visitors to our website.

Here is a short list of some of the milestones from this past year:

-          º An awesome new sign, we went from having the worst sign in Old Town to the best sign     in Lansing!

-          º A newly designed sampling station that is easier to keep clean and easier to use.

-          º Our store branding often gets questions about whether or not we are a franchise and our answer is “Not yet but we will be!”

-          º Chad Jordan, our leader, was awarded Emerging Entrepreneur of 2012 by Greater Lansing Business Monthly

-          º Our new Community Popcorn Project was established this year and has helped, at last count,30 community organizations or nonprofits.  To learn more go to:

-          º We welcomed new blogger, Katie Donovan, to our team. Join in the conversation online at our blog by sharing your popcorn or community-related comments.

-          º Participation in April at the Taste and Tour of Old Town, a fund-raiser to promote the good works of our merchants group Old Town Commercial Association.

-          º Participation in July at the Turner Street Outdoor Theater, another family friendly event for Old Town and a perfect popcorn event.

Thanks to you all for a great year! We will work hard to earn and keep your loyal support in 2013.

In Gratitude,

Your Cravings Team

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Posted in: Holidays
Unique Alternative to the Typical Hostess Gift

Holiday gift giving can be fraught with landmines of questions and expectations.  “Should I bring a gift to the bosses’ house party? Which bottle of wine is suitable as a gift and how much should I spend on it? How do I know the difference between good wines or bad? We have an unexpected guest at our holiday party, what should I give him as a gift?”

Here is a great alternative present.  Pick up a supply of those festive gift bags meant for wine bottles and hostess gifts.  Stop by Cravings Gourmet Popcorn and buy up an armful of our tall half-gallon sized flavored popped popcorn packaged in the simply elegant clear cellophane bags.  Stash the gift bags and the popcorn in the back of a seldom used cupboard or closet (this is essential because the presence of these bags of popcorn may be too tempting for some members of your family).

 When you have an opportunity to delight a host or hostess and/or gift that unexpected guest - simply slide a bag of popcorn into the gift bag and you are good to go. 

Cravings Gourmet Popcorn, located in Old Town Lansing and online at, is your go-to holiday gift giving location.  
Posted in: Holidays
Avoid Bulky Gifts and Gift Wrapping Pain – Buy a Cravings Gift Card

Are you going to a holiday gathering and need a gift?  Make it easy on yourself and go with your gift neatly tucked in your pocket or purse.  (Guys we promise not to make any jokes about your man-purse).  In our humble opinion one of the best gift cards is a Cravings Gourmet Popcorn gift card. 

Our gift cards are budget friendly; you can load any amount on to the card and it has no expiration date. The card can also be reloaded, which is good for us and good for the recipient of the card, as we are convinced that continued  purchases of Cravings Popcorn is a real possibility.  Once somebody experiences our incredible flavors they will want to come back again and again

Consider this equation:  buy gift card = safe gift.  Cravings’ Popcorn gift card is the perfectly safe choice for teacher gifts, co-workers, friends and relatives.  It is a popular choice, easy to share and guaranteed to come free of any hidden expectations or innuendo. 

Cravings Gourmet Popcorn, located in Old Town Lansing and online at, is your go-to holiday gift giving location.  

Posted in: Holidays
Business Gifts That Pop!

At Cravings Gourmet Popcorn we think that one of the most creative gifts for businesses is one that requires a bit of interactivity.  Perfect for the job is the classic “Whirley-Pop” stove top, hand cranked, popcorn popper and your choice of several different strains of popcorn seeds which are available exclusively in our Old Town location.  

Our popcorn seeds create great tasting naked popcorn.  But, if you want to get creative about adding or creating your own special flavors to add to your popcorn you can take a cue from us:  start with a favorite recipe, sweet or savory, and look closely at the ingredients. 

Use those ingredients as your inspiration for concocting your own flavoring. Who knows, if you like what you mix up and want to share the recipe, we might take a whirl at the recipe ourselves for consideration on our tasting bar.

To learn more about how to put together this present for your team or a favorite client visit our store or look online for more details. 

Cravings Gourmet Popcorn, located in Old Town Lansing and online at, is your go-to holiday gift giving location.  

Posted in: Holidays
Go Green This Year with a Real Michigan Christmas

There is a long-standing national Christmas tree debate about real trees vs. fake trees.  Now, there are strong arguments on both sides which we will not re-hash here.  But at Cravings Gourmet Popcorn our bias is for real, Michigan-grown, Christmas trees.  Why? Because it is good business for the State of Michigan and good business here is good for all of us.

Our state is ranked number three in the nation at the harvesting of Christmas trees and the industry is a great contributor to our agricultural and agri-tourism economy.  Representatives of the Michigan Christmas tree industry report there have been disturbing declines in real Christmas tree sales over the past few years.  We are not sure if this is a sign of a wavering economy or a trend towards convenience.  Keep this in mind, our Michigan Christmas tree farmers plant three million trees every year, providing a real renewable commodity.

Learn more about a new campaign called Real Michigan Christmas and join us in supporting our fellow local business owners by buying a real Michigan Christmas tree. 

Once you get your tree home consider some other ways to go green this Christmas by visiting this site for some ideas on edible handmade ornaments suitable for kids and pets, or this one on making and decorating an eco-friendly, animal friendly tree outside. Popcorn is involved.

What’s your choice this year? Real or Fake?

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Posted in: Holidays
Five M’s for Healthier Holiday Feasting

Let’s get this straight – major holiday eating events can create a slippery slope of high fat, super rich, artery clogging foods that while they taste great would be much, much better for you in moderation.  Here’s how to eat healthy this holiday season, compliments of your friends here at Cravings Gourmet Popcorn. 

Change your Mindset. The holidays are about family and friends not food, drinks and snacks. What activities could you replace that would improve the quality of your people interactions and downplay your food interactions?

Modify recipes. There are so many great resources for transforming and slimming down your classic holiday recipes into new healthy favorites. Try Cooking Light magazine for transforming holiday recipes for for healthy eating ideas.

Manage portions.  Holiday Cooks should try preparing just enough for the number of guests, forego the cooking for lots of leftovers mentality. Try editing the menu – no one will complain if there are two or three side dishes missing from the table. When it comes to filling your own plate dial back the portion sizes and savor every bite. Seconds?  Fuhgedaboudit!

Make your holiday meal one of three. Consider your normal daily calorie intake and divide it among the three meals, adjust the calories downward for the non-holiday meals but DO NOT skip the meals or starve yourself for the big holiday event.

Move it! After a wonderful meal with family and friends, plan on getting some light exercise together; take a nice walk instead of a retreating to the sofa for a turkey-induced nap; or have some fun, play a game with the kids – it will be good for you and the kids. 

So remember the five M’s: Mindset; Modify; Manage; Make; and Move, for a better, healthier holiday season.

Happy Holidays! 

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.


Image courtesy Ken's Oven

Posted in: Holidays
Thanksgiving Do’s and Don’ts – Four Interesting Points of View

Turkey is the Star of the Day

For the uninitiated here are some wise words about the main event – the turkey.  Take it from us…plan ahead if you are going to purchase a frozen turkey. It may take two or more days to safely thaw a turkey in your refrigerator. Be forewarned, there is a gooey, gross bag of turkey innards and neck that is usually hidden in a cavity of the turkey –this SHOULD NOT remain in the turkey while cooking. Finally, the thermometer that you buy to test the temperature of the turkey DOES NOT stay in the turkey while cooking, if you do, be prepared to throw away a turkey covered with glass shards and mercury!

Newlyweds Avoiding Family Conflict

If this is your first Thanksgiving as a newlywed couple the Huffington Post and blogger Xochitl Gonzales have some great advice to navigate the day successfully. 

DO call your Momma, and your Momma-in-law for a recipe. Every family has "classic family dishes" for Thanksgiving (or any holiday). Don't be afraid to ask for help and information on how to make the favorite dish of each of your families.

DON'T turn this into a Top Chef episode. Try your very best to not "deconstruct" anything, reinterpret anything or re-invent anything. Just do a good job cooking the classics and you will be able to do the unthinkable: please everyone.

Cheeky Mom Weighs In

Michigan blogger Colleen Stout contributed this blog to a site called Mom Spark and provides a tongue-in-cheek approach to Thanksgiving Do’s and Don’ts, including the following advice:

DO sit at the kid’s table. They’re loud, they’re rowdy, and they don’t eat their sweet potatoes.

DON’T load up your plate with Cousin Ann’s “secret recipe” until you’ve tried it. If it’s bad you’ll spend all afternoon politely choking it down.

 Pets At Thanksgiving

Confess! Sometimes you feed your pet people food. If you can’t resist the urge to share your Thanksgiving bounty Paw Curious has some good ideas on what to share and what not to share.    Visit this blog to see a list of safe foods to share and foods to avoid.

DO plan on setting aside some food before it is embellished with high fat items like butter and cheese.

DON’T share turkey skin. Most pets on commercial diets just aren’t accustomed to sudden high levels of fat. Feeding your pet turkey skin can lead to the pancreas overreacting and the very painful, dangerous condition known as pancreatitis.

Whatever your plans are for Thanksgiving, we at Cravings Gourmet Popcorn want to wish you a safe, healthy and happy holiday.  We are so grateful to count you among our friends and supporters. 

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Photo courtesy of mroach


Posted in: Holidays
Avoid a Halloween Epic Fail Costume

If you have an invitation to a Halloween party or you are just thinking about creative costumes for Halloween, here is some great advice regardless of age. 

1.       Avoid awkward construction. If you have to apologize every time you take a step in the costume, you are in for a miserable night. If you can’t see where you are going, used a whole role of duct tape or tin foil, and/or loads of cardboard, chances are your costume has crossed the line into “awkwardville.”

2.       Don’t do costumes that are grossly inappropriate. Here’s a clue - kids/babies dressed as terrorists, or infamous characters such as Hitler or Osama Bin Laden – a big NO.  

3.       If you can’t pull off sexy any day of the week, don’t do sexy.  For most, sexy at Halloween means less costume, and in our opinion, less is less.

4.       Just say no to stereotype put-downs.  If you suit up in a stereotypical slam that offends any number of people, you will end the day feeling dirtier than you have ever felt before. FAIL – you just sucked the joy out of a perfectly wonderful holiday.

Looking for appropriate themes for your Halloween costume? Here are some idea starters for inspiration:  

1.       Things you love. Try food or drink. Years ago six friends dressed up as a six pack of Heineken in green clothes and hats that were fashioned to duplicate the neck and cap of the bottle.

2.       Famous people you admire. Little kid dressed as Justin Beiber, ohhh so cute!  Dressing as senior citizen Justin Bieber, hilarious!

3.       Political topics over political figures. If you can find a way to create a smart lampoon of a topic, rather than a public figure, you are going to be on higher ground.  A couple could dress appropriately for the label 1% and 99% to poke at the Occupy Movement.

4.       Look to current icons that are in the news. What would you do with I Phone 5? Or, the Facebook IPO? We’re picturing hoards of kids in tattered hoodies, shower sandals and tube socks.

At Cravings Gourmet Popcorn we wish you a safe and fun Halloween. Share your costume pictures or confess your past epic Halloween costume fail. 

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Images Creative Commons

Posted in: Holidays