Cravings Blog

Entries for October 2012

Buy Our Popcorn On Facebook

Check out Cravings Gourmet Popcorn princess, Ciara, announcing our new Deal of the Day especially for our Facebook Fans!  

It is ridiculously easy to purchase on line. Just watch for a Deal of the Day announcement from us in your newsfeed and click the link, or you can go directly to our fan page at: and click the Deal of the Day button.  Before you know it your order will be processed and ready for you to pick up at the store.  Or, if you order before 1pm you can expect your order to arrive to you via UPS the next day anywhere here in Michigan. 

These special offers of favorites are coming back for a very limited time.  So if you see something you love…jump on it! 

Remember, you can become a fan of Cravings Gourmet Popcorn by clicking the “Like” button on the fan page…one little click and you are on your way to savings and special popcorn deals. 

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Posted in: Social Media
Avoid a Halloween Epic Fail Costume

If you have an invitation to a Halloween party or you are just thinking about creative costumes for Halloween, here is some great advice regardless of age. 

1.       Avoid awkward construction. If you have to apologize every time you take a step in the costume, you are in for a miserable night. If you can’t see where you are going, used a whole role of duct tape or tin foil, and/or loads of cardboard, chances are your costume has crossed the line into “awkwardville.”

2.       Don’t do costumes that are grossly inappropriate. Here’s a clue - kids/babies dressed as terrorists, or infamous characters such as Hitler or Osama Bin Laden – a big NO.  

3.       If you can’t pull off sexy any day of the week, don’t do sexy.  For most, sexy at Halloween means less costume, and in our opinion, less is less.

4.       Just say no to stereotype put-downs.  If you suit up in a stereotypical slam that offends any number of people, you will end the day feeling dirtier than you have ever felt before. FAIL – you just sucked the joy out of a perfectly wonderful holiday.

Looking for appropriate themes for your Halloween costume? Here are some idea starters for inspiration:  

1.       Things you love. Try food or drink. Years ago six friends dressed up as a six pack of Heineken in green clothes and hats that were fashioned to duplicate the neck and cap of the bottle.

2.       Famous people you admire. Little kid dressed as Justin Beiber, ohhh so cute!  Dressing as senior citizen Justin Bieber, hilarious!

3.       Political topics over political figures. If you can find a way to create a smart lampoon of a topic, rather than a public figure, you are going to be on higher ground.  A couple could dress appropriately for the label 1% and 99% to poke at the Occupy Movement.

4.       Look to current icons that are in the news. What would you do with I Phone 5? Or, the Facebook IPO? We’re picturing hoards of kids in tattered hoodies, shower sandals and tube socks.

At Cravings Gourmet Popcorn we wish you a safe and fun Halloween. Share your costume pictures or confess your past epic Halloween costume fail. 

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Images Creative Commons

Posted in: Holidays
The Changing Colors – Autumn Rite of Passage

Ever wonder about the science behind the changing colors of leaves?  Us too! We found this great website to explain it in simple terms.  Did you know that leaves, during their photosynthesis process (combining sunlight with water) make oxygen and glucose – or sugar?  Sweet!  Plants/trees use this sugar for growing. 

As the days shorten and the weather turns cold at night it signals the trees to slow down the growing process because in the winter there is not enough sunlight to keep up the growing process.  Chlorophyll is a chemical by-product of photosynthesis that has been keeping the leaves green. When the process begins to shut-down for winter the green begins to disappear.  The bright yellows, reds and purples come from the sugar remaining in the leaves.

No matter how it happens, the turning of the autumn leaves is a great excuse to take a little fall foliage sight-seeing road trip. Across our great state of Michigan the progress of the fall colors display is tracked at the Pure Michigan website. You can choose your tour route and the best time to make the trip. If you are missing some quality time with your loved ones there is nothing like a little windshield time without the day-to- day distractions to provide a rich shared experience against a colorful display by Mother Nature.

Could we suggest a few treats for the road trip?  Happy travels from Cravings Gourmet Popcorn!

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Image Creative Commons

Posted in: Events
Ideas for Pumpkin Carving…WWMD? Planning to carve a pumpkin for Halloween? If you would like more than the triangles for eyes/nose and rectangles for the gap-toothed jack-o-lantern smile, it might just be time to ask yourself…WWMD.  Indeed, what would Martha Stewart do?  Fear not, the maven of all holiday gatherings has assembled nearly 50 great ideas, plus pumpkin carving patterns in downloadable templates, to sharpen your pumpkin carving.  Even if you are not a Martha fan, there are some great resources here.

Go ahead and design your own jack-o-lantern but be sure to use the latest is safe carving tools. The carving kits that are available at nearly every store that has a Halloween display can make your carving experience a lot easier and much safer. 

Take a cue from Martha and draw out your design on paper so you can take advantage of the existing assets presented by your pumpkin and safely transfer your design by poking the cut lines through the paper right onto your pumpkin. 

Pumpkin carving can be both fun and frustrating. If you have younger children that want to be part of the process, yet are not ready for the challenges and safety risks, be sure to create an age appropriate opportunity to involve your children.  Who else would relish the idea of scooping out the pumpkin guts? If you have a very complex carving in mind you might do well to tackle the job in phases or involve the children in the early stages and then keep the completed carving as a “surprise reveal” after they return from a task (like raking leaves) or an outing to purchase a costume. 

Happy Halloween from Cravings Gourmet Popcorn, share the product of your carving with a picture. We’d love to see your handiwork.

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Image Creative Commons

October Sky

The weather is turning colder, the outdoor activity choices are fewer, and the television pickings are slim.  How about a great popcorn movie night instead?  Pick your favorite movie and pair it with some great popcorn and soda from Cravings Gourmet Popcorn.  One of our favorite inspirational movies is October Sky. 

There is nothing like a great movie based on a true story for some quality entertainment.  Jake Gyllenhaal and Laura Dern star in this 1999 movie about Tennessee teenager, Homer Hickam, inspired by the launch of the Russian satellite Sputnik.  It is a movie about defying the odds, being willing to dream, and making those dreams come true.  Hickam is faced with the harsh reality that his family expects him to follow his father into the coal mines.  Viewing the Sputnik traveling across the October sky changes everything for Hickam, setting him on a trajectory as soaring as the Sputnik.  

We also like the fact that the science teacher, Miss Riley, depicted in this movie by Laura Dern, is the kind of teacher that chooses to empower her students. When teachers in the classrooms of today are struggling with so many issues that make it harder to prioritize actual teaching, it is refreshing to see a story of a teacher focusing on the students, against the odds.  We say bravo to those teachers of today that are consistently empowering their students.

So, how about it?  Is tonight an inspiring movie and popcorn night? 

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Image Creative Commons

Posted in: Pop Culture
Tasteful Michigan Wedding

Cravings welcomes guest blogger Natalie Burg (now Vial) with her story about choosing Cravings Gourmet Popcorn gift bags as the guest favors for her Made in Michigan wedding.  Brava Natalie! You pulled off a meaningful and memorable celebration. We were proud to be part of it. 

According to the very scientific study conducted by myself, utilizing the vast resource of my own recent memory, 78 percent of wedding favors are pretty horrible. A trinket with someone else’s name on it? What am I going to do with this? A book of matches? This is supposed to make me feel favored?

For our wedding, my now-husband and I wanted our gifts to our guests to feel like actual gifts. We like our friends and family; why give them something horrid? We also wanted favors to surprising, fun and something people would genuinely use. Oh, and they had to be Michigan made in order to fit into the theme of our wedding. Not that we were setting the bar high or anything. 

It didn't take us long to dream up our ideal favor. Early in our relationship, I had taken my husband on an Old Town excursion for his birthday. He’s a musician, so I couldn't think of anything he'd love more than spending an entire day at Elderly Instruments. He did love that, but we ended up spending even more of our day at Cravings, where we sampled everything we could get our hands on and walked away with more popcorn than we could carry.

Since what we loved so much about that experience was discovering one delightful flavor after another, we wanted to share exactly that with our guests. So we made a bold proposal to Chad: How do you feel about making us 26 small batches of different popcorn flavors so our each of our guest tables can have its own? Is that asking too much?

It probably was, but that didn't stop the Cravings team from making it happen anyway. So on the night of our wedding, when our guests entered the ballroom at The Crofoot in Downtown Pontiac, they were directed to a table map showing them where to sit based on their popcorn flavor. Not only was everyone delighted by the deliciousness of their favors, but the map of flavors encouraged guests to mingle, checking out other tables and swapping flavors. 

Fun, surprising, useful, Michigan-made: check, check, check and check!

The reason having an all Michigan-made wedding was so important to my husband and I is that we're deeply proud of our home state and all the amazing talent we have here. We couldn't think of a better thing to send our guests home with as a reminder of that fact than a bag of Cravings Popcorn. 

I shouldn't neglect the one downside, however. For weeks, we fantasized about all the leftover and forgotten favors that we would inherit at the end of the night to take along on our honeymoon. But alas, with 250 guests, not one left their popcorn behind. We were equal parts bummed and delighted. I guess now that we’re married, we’ll just have to go back to Cravings and reload. - our wedding blog - my website - my husband's website - the Crofoot Ballroom

Cravings Gourmet Popcorn is located in Old Town, the hippest area of Lansing, Michigan. We welcome visitors to our store and our website.  Enjoy our unique naturally seasoned flavors and vintage sodas, and when you can’t come in person know that we will ship your favorites to you anywhere nationwide.

Posted in: Entertaining Tips