Cravings Blog

Entries for December 2012

Create New Year’s Eve Family Tradition

Make your New Year celebration meaningful and full of fun. Here are a few ideas for new family traditions for the New Year.

Ultimate Family Game Night – Invite more extended family or close family friends to make this event more exciting. Set up different gaming stations throughout your home with a variety of game favorites. Tap the organizer in your family to structure a way to create teams and competition that will keep the game night moving to a fun ending with some silly prizes.  Supply liberal amounts of Cravings Popcorn.

Create a New Year’s Light Ceremony - Make your New Year’s Eve family celebration a chance to reflect, resolve and renew.  Plan an event with Candles, Pomp and Circumstance, and Compliments. Use the candles to burn slips of paper with old habits or bad events you want to let go. Create a candle lighting ceremony to shine a light on each of your New Year’s Resolutions.  Close the ceremony with written compliments to yourself and to each of your family members – Read aloud or share privately.  End the evening with hugs all around.

Write Letters to your 2013 New You - Create a special New Year’s gift of stationery and writing utensils to share with your family members at a special dinner. Over dinner present the gifts and decide what the format of the letter will be, depending on the ages of your family members modify the structure. For example, help everyone imagine how they will feel about certain accomplishments or milestones that may occur in 2013 and ask them to write a letter of congratulations to themselves.  Finish the evening by sealing, addressing and stamping the envelopes. Then pencil a receive date on the back of the envelope. Give to a trusted friend to post at the appropriate time.  

Plan a Movie Marathon – Pick a theme for the types of movies to be part of your New Year’s Movie Marathon. Create a poster with the movie name and times that will accommodate the number of movies you wish to include in the marathon. End your marathon with a family dinner and movie discussion on New Year’s Day.  Look for common themes, compare and contrast the movie messages, opportunities for alternative endings, and a guaranteed lively discussion.   Don’t forget the Cravings Popcorn!

Happy New Year from our family to yours! 

Cravings Gourmet Popcorn

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan. Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Posted in: Family
Thank You Letter from Cravings Gourmet Popcorn

Dear Friends and Soon- to- be Friends,

We are grateful to you all for making this past year so incredible.  We are so blessed to see our business growing due, in large part, to the steady stream of new customers that we see each day in our Old Town store and the growing number of visitors to our website.

Here is a short list of some of the milestones from this past year:

-          º An awesome new sign, we went from having the worst sign in Old Town to the best sign     in Lansing!

-          º A newly designed sampling station that is easier to keep clean and easier to use.

-          º Our store branding often gets questions about whether or not we are a franchise and our answer is “Not yet but we will be!”

-          º Chad Jordan, our leader, was awarded Emerging Entrepreneur of 2012 by Greater Lansing Business Monthly

-          º Our new Community Popcorn Project was established this year and has helped, at last count,30 community organizations or nonprofits.  To learn more go to:

-          º We welcomed new blogger, Katie Donovan, to our team. Join in the conversation online at our blog by sharing your popcorn or community-related comments.

-          º Participation in April at the Taste and Tour of Old Town, a fund-raiser to promote the good works of our merchants group Old Town Commercial Association.

-          º Participation in July at the Turner Street Outdoor Theater, another family friendly event for Old Town and a perfect popcorn event.

Thanks to you all for a great year! We will work hard to earn and keep your loyal support in 2013.

In Gratitude,

Your Cravings Team

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Posted in: Holidays
Unique Alternative to the Typical Hostess Gift

Holiday gift giving can be fraught with landmines of questions and expectations.  “Should I bring a gift to the bosses’ house party? Which bottle of wine is suitable as a gift and how much should I spend on it? How do I know the difference between good wines or bad? We have an unexpected guest at our holiday party, what should I give him as a gift?”

Here is a great alternative present.  Pick up a supply of those festive gift bags meant for wine bottles and hostess gifts.  Stop by Cravings Gourmet Popcorn and buy up an armful of our tall half-gallon sized flavored popped popcorn packaged in the simply elegant clear cellophane bags.  Stash the gift bags and the popcorn in the back of a seldom used cupboard or closet (this is essential because the presence of these bags of popcorn may be too tempting for some members of your family).

 When you have an opportunity to delight a host or hostess and/or gift that unexpected guest - simply slide a bag of popcorn into the gift bag and you are good to go. 

Cravings Gourmet Popcorn, located in Old Town Lansing and online at, is your go-to holiday gift giving location.  
Posted in: Holidays
Holiday Tins Full of the Best Popcorn!

If you let your palette be your gift guide, you simply can’t go wrong with a Holiday Popcorn Tin from Cravings Gourmet Popcorn.   We have two sizes to choose from - 2 gallon or 3.5 gallon. Trust us, you are going to want to choose the bigger size. The Holiday Popcorn Tin is a perfect choice for groups to share.

Now, gift giving couldn’t be easier. Go to our website to review the current list of available flavors, then make your order online and make arrangements to have it shipped, or, if you are local, make a plan to pick-up your order in the store.

Our Holiday Tins can be filled with your choice of 1, 2, or 3 flavors.  You can go wild and mix them all together or have them safely divided.  Your tin will be hermetically sealed (well maybe not hermetically - just love to say that word) to guarantee freshness for 90 days. But we bet the tin never make it to 90 days!

We are so convinced that this gift will be a huge hit that we also offer a ridiculously big refill discount if you bring the empty tin to the store!

So skip the homemade gifts plan and put your personality into your gift with a creative selection of flavors from Cravings Gourmet Popcorn.  Here’s our #1 popcorn shopping tip: Buy one to give and one to keep. 

Cravings Gourmet Popcorn, located in Old Town Lansing and online at, is your go-to holiday gift giving location.
Posted in: Gourmet Popcorn
Avoid Bulky Gifts and Gift Wrapping Pain – Buy a Cravings Gift Card

Are you going to a holiday gathering and need a gift?  Make it easy on yourself and go with your gift neatly tucked in your pocket or purse.  (Guys we promise not to make any jokes about your man-purse).  In our humble opinion one of the best gift cards is a Cravings Gourmet Popcorn gift card. 

Our gift cards are budget friendly; you can load any amount on to the card and it has no expiration date. The card can also be reloaded, which is good for us and good for the recipient of the card, as we are convinced that continued  purchases of Cravings Popcorn is a real possibility.  Once somebody experiences our incredible flavors they will want to come back again and again

Consider this equation:  buy gift card = safe gift.  Cravings’ Popcorn gift card is the perfectly safe choice for teacher gifts, co-workers, friends and relatives.  It is a popular choice, easy to share and guaranteed to come free of any hidden expectations or innuendo. 

Cravings Gourmet Popcorn, located in Old Town Lansing and online at, is your go-to holiday gift giving location.  

Posted in: Holidays
Business Gifts That Pop!

At Cravings Gourmet Popcorn we think that one of the most creative gifts for businesses is one that requires a bit of interactivity.  Perfect for the job is the classic “Whirley-Pop” stove top, hand cranked, popcorn popper and your choice of several different strains of popcorn seeds which are available exclusively in our Old Town location.  

Our popcorn seeds create great tasting naked popcorn.  But, if you want to get creative about adding or creating your own special flavors to add to your popcorn you can take a cue from us:  start with a favorite recipe, sweet or savory, and look closely at the ingredients. 

Use those ingredients as your inspiration for concocting your own flavoring. Who knows, if you like what you mix up and want to share the recipe, we might take a whirl at the recipe ourselves for consideration on our tasting bar.

To learn more about how to put together this present for your team or a favorite client visit our store or look online for more details. 

Cravings Gourmet Popcorn, located in Old Town Lansing and online at, is your go-to holiday gift giving location.  

Posted in: Holidays
Go Green This Year with a Real Michigan Christmas

There is a long-standing national Christmas tree debate about real trees vs. fake trees.  Now, there are strong arguments on both sides which we will not re-hash here.  But at Cravings Gourmet Popcorn our bias is for real, Michigan-grown, Christmas trees.  Why? Because it is good business for the State of Michigan and good business here is good for all of us.

Our state is ranked number three in the nation at the harvesting of Christmas trees and the industry is a great contributor to our agricultural and agri-tourism economy.  Representatives of the Michigan Christmas tree industry report there have been disturbing declines in real Christmas tree sales over the past few years.  We are not sure if this is a sign of a wavering economy or a trend towards convenience.  Keep this in mind, our Michigan Christmas tree farmers plant three million trees every year, providing a real renewable commodity.

Learn more about a new campaign called Real Michigan Christmas and join us in supporting our fellow local business owners by buying a real Michigan Christmas tree. 

Once you get your tree home consider some other ways to go green this Christmas by visiting this site for some ideas on edible handmade ornaments suitable for kids and pets, or this one on making and decorating an eco-friendly, animal friendly tree outside. Popcorn is involved.

What’s your choice this year? Real or Fake?

Cravings Gourmet Popcorn is located in Old Town Lansing, the hippest area of Lansing, Michigan.  Cravings Gourmet Popcorn can be purchased online and shipped to anywhere nationwide.

Posted in: Holidays
Old Town’s Dickens Village a Holiday Event that Celebrates the Season

"It is a fair, even-handed, noble adjustment of things, that while there is infection in disease and sorrow, there is nothing in the world so irresistibly contagious as laughter and good-humour."

- Charles Dickens, A Christmas Carol

Inspired by the Victorian Era novella by Charles Dickens – A Christmas Carol, Lansing’s Old Town merchant association kicked off the holiday season Saturday, December 1st with the annual Dickens Village event.  Family fun activities were front and center with rides in a horse drawn carriage, ornament-making and a holiday scavenger hunt.  To enhance the flavor of the day Dickens characters and Carolers roamed the streets of Old Town to entertain all who attended this festive event.

At Cravings Gourmet Popcorn we look forward to this annual family friendly event every year.  So if you missed being haunted by the ghosts of Christmas past, you can still put a visit to Old Town on your family calendar of events because the Christmas spirit is alive In Old Town.  If you come, please be sure to stop in to the Cravings store to sample the latest and most popular flavors and consider gifts from Cravings to help you complete your holiday shopping list.  Holiday Tins, Cravings Gift Cards, and the popular Whirly Pop Popper and Seed are all great choices.

Cravings Gourmet Popcorn, located in Old Town Lansing and online at, is your go-to holiday gift giving location.  

Posted in: Events

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Featured Article

French Toast, Just Like Grandma's
There are a lot of gimmicks when it comes to gourmet popcorn, but french toast gourmet popcorn is not a gimmick. French toast popcorn is one of the tastiest gourmet popcorn flavors that we have ever created at Cravings Gourmet Popcorn. If you were to close your eyes while eating it, you could be swept away in the nostalgia of eating your grandmas french toast breakfast.